By Kaleigh Glaza To the masses, June 21 is well known as the first day of summer. However, to Social Media Managers everywhere, it’s also National Selfie Day. Did you and your team build National Selfie Day into your content calendar? If not, don’t worry! You still… Read…
By Cheryl Stern We recently delved into some takeaways from the two hit documentaries about Fyre Festival, the disastrous luxury music festival of 2017 that shall live in infamy. (See FYRE’D UP, Part 1.) Now that we’ve explored our thoughts on the… Read More
By Cheryl Stern If you’ve paid any attention to pop culture as of late, you’re already aware that this month brought us not one, but two documentaries about Fyre, the doomed luxury music festival of 2017. The sordid tales behind the planning and execution of the festival-gone-wrong… Read…
Co-Authored by Katie Zupancic Wymer, Senior Manager, Digital Marketing, Event 360, and Jamie Arneson, Account Director, Wpromote Welcome to 2019! We hope you had a wonderful holiday, but as everyone in the peer-to-peer fundraising industry knows, there is no such thing as downtime. Our teams are excited to ramp…
The V Foundation for Cancer Research was built on the dream that cancer can one day be defeated. On Saturday, May 19, 2018, the Event 360 team brought to life the very first Victory Ride to Cure Cancer, a new peer-to-peer fundraising event designed… Read More
By Katie Zupancic Wymer 2017 is the year of Facebook Live video, omnichannel communications, Instagram Stories, and personalization. We’ve seen the introduction of hip buzzwords like Chatbots, and we’ve explored email trends and social media trends to help keep our clients at the forefront… Read More
Our expert, Amanda Gilmour, weighs in on the buzzword you’ve been hearing everywhere: Chatbots. The increasing need for personalized messaging throughout the marketing world has brought to light an exciting opportunity for marketers to share brand messages easily with fans via artificial intelligence. More specifically, chatbots have taken off as……
It seems like everyone has been keeping an eye on the incredible rise of Snapchat. Starting out in 2011 as an obscure mobile app, this social media platform has skyrocketed to success with more than 158 million daily active users sharing almost 2.5 billion “snaps” each day. Marketers specifically have paid close attention……
By Katie Zupancic Wymer “Click Here” might not seem like an overly important phrase. However, when you look at your marketing efforts, all of your hard work and your budget ultimately depend on the success of one final phrase: your CTA, which stands for call-to-action. Your call-to-action is the…
Written by Jim Hennessey It’s already April and I wanted to ask – Is your 2016 digital marketing plan still on trend? It may seem like there’s a new marketing trend every day – and while it can be daunting to stay on top of what’s new, it’s important to……
As autumn looms, we’re getting ready for the rush of events, holidays, and celebrations…
By: Abbie Peterson
In the dynamic realm of peer-to-peer fundraising events, the…
As an event professional, you know that time is of the essence when it…
By Jesse McDaniel
For most novices, entering the events world can be…
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