Asking for money does not come naturally to most people, even those who are professional fundraisers. Yet often nonprofits do not spend enough time training new staff on how to fundraise and spend little to no time coaching their events’ team captains and participants. Providing participants with tools and resources, such as social media graphics or sample fundraising asks, is a step in the right direction, but it’s not enough. Getting fundraising training from an experienced fundraiser and coach can supercharge your participants’ fundraising and teambuilding efforts and build the confidence of your internal team so they know how best to support their participants.
The best practices of fundraising are not hard concepts to understand, but you may be surprised how powerful it can be to have a direct, supportive coach who walks your staff, team captains or participants through these basics and inspires them to do more. In this whitepaper, we will show you the importance and power of coaching and give you a few tips on how you can build your own coaching program.
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