Blog

Social Media Trends: What Should You Be Posting?

By Katie Zupancic Wymer Now that we’ve tackled email trends, let’s look at what is happening in social media. With such diverse content flooding your news feed, how do you make your posts stand out? While we may spend hours crafting the perfect post and designing the most eye-catching…

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Email Trends: Which Bandwagon Should You Hop Aboard?

By Cheryl Stern Each year it seems there are endless articles that pop up about the hottest email trends being used for all types of marketing. This isn’t surprising, since email remains such an important tool for communicating with your current audience and growing it. And while it’s not realistic……

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Using Volunteers to Fill the Staffing Gap

By Robin Shapiro While we’d all love to have ample staff to fill every event need, that is often easier said than done. When logistics and finances limit the number of paid staff members you can bring to your event, filling the gap with volunteers is a magical…

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Shatterproof Job Opportunity

Our friends at Shatterproof have a job opportunity we wanted to share. Please follow this link to learn more and to apply: https://www.idealist.org/en/nonprofit-job/070e9352728d43d28c5df8f080cc6c70-development-manager-peer-to-peer-fundraising-dc-area-shatterproof-washington… Read More

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Marketers Paying Attention to Snapchat

It seems like everyone has been keeping an eye on the incredible rise of Snapchat. Starting out in 2011 as an obscure mobile app, this social media platform has skyrocketed to success with more than 158 million daily active users sharing almost 2.5 billion “snaps” each day. Marketers specifically have paid close attention……

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Event 360 Teammate Spotlight: Karen Odell

We’re excited to introduce this week’s Event 360 Teammate Spotlight. Enjoy a glimpse into the personal and professional life of Karen Odell! Position: Field Marketing Coordinator Start Year: 2017 What job did you hold right before you came to work at Event 360? Senior Events Manager at… Read More

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Bam! And you’re up!

By Dave Kramer Time to get out of bed, find that quick boost of caffeine and put on the clothes you set aside last night ― it’s event day and you’re headed to your site. It is 3:30 a.m. on Saturday after all, you wouldn’t want to be late, would……

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ERP…Check!

By Rene Tamayo An Emergency Response Plan (ERP) for your event or event series is one of the most important processes to ensure your team is ready to keep your participants safe and alive on the event. So, what is an ERP? An ERP is an action taken in…

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How to Keep Things Fresh with Your Staff

By Molly Fast I’ve had the pleasure of working at Event 360 for 13 years. Here and there tasks have been added and taken away. My job title has changed. And I’ve fielded enough curve balls to play for a professional baseball team. But for the… Read More

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Which On-Event SOCIAL Media Tools Drive Connections?

By Katie Zupancic Wymer In this experience economy, customers are looking for more than just a product or service. Enter live events. Event participants want an engaging experience, and by registering for and attending an event, participants share that they’re craving a connection. This connection may be with… Read…

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How to Create a Show for Your Event

By Erin Kirchoff If you’re in the business of events, chances are you will also need to put on some kind of show. (If your event isn’t already a show, that is!) Here are some easy-to-follow steps to delivering an engaging performance or ceremony. Know the basics. When planning…

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The Perfect Event Merchandise (and Other Myths)

By Cheryl Stern Selling event merchandise is a fantastic way to get your brand in front of new audiences and increase revenue at the same time. It’s a no-brainer, right? But for your merchandise endeavors to be a success, it takes some careful thought and planning ― because…

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The Icing on the Cake

By Rene Tamayo Over the past five years, I have been fortunate to serve as the lead operations manager for the Susan G. Komen 3-Day® event series; a three day, sixty-mile event with thousands of participants walking to eradicate breast cancer. It is a challenging and… Read More

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Algebraic Word Problems (eek!) and Event Staffing – Part 2

By Jane Kramer In our last post, we posed what sounded like an algebraic word problem: How do you manage 81 event professionals, based in 65 cities, living in 17 states, staffing more than 41 events? We answered by sharing tips for preparing event staff prior… Read More

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Algebraic Word Problems (eek!) and Event Staffing – Part 1

By Jane Kramer How do you manage 81 event professionals, based in 65 cities, living in 17 states, staffing more than 41 events? It sounds like a word problem from math class, right? At Event 360, our employees crisscross the country from March to December, making awesome happen…

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Event 360 Teammate Spotlight: Alana Swanson

We’re excited to introduce this week’s Event 360 Teammate Spotlight. Enjoy a glimpse into the personal and professional life of Alana Swanson! Position: Travel Associate Manager Start Year: 2017 What job did you hold right before you came to work at Event 360? I was a Billing/Fraud Team Lead… Read More

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Starting on the Right Foot in a New Client Relationship

By Nicole Weathers The first few weeks of a new client relationship are critical. Like any new relationship, the goal is to foster open communication and ensure a successful partnership. At Event 360, we take a comprehensive and strategic approach to this journey. Starting off on… Read More

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Event 360 Teammate Spotlight: Heather Snyder

We’re excited to introduce this week’s Event 360 Teammate Spotlight. Enjoy a glimpse into the personal and professional life of Heather Snyder! Position: Field Marketing Coordinator, Michigan Start Year: 2017 What job did you hold right before you came to work at Event 360? I was… Read More

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Acquire New Participants Through a Lead Generation Program

By Katie Zupancic Wymer In the peer-to-peer event space, growing your event requires investment in new participant acquisition. Session after session at the P2P Professional Forum Conference touched on the importance of recruiting new participants to your event program. One type of campaign that specifically focuses on acquiring and…

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Event 360 Teammate Spotlight: David Koslovsky

We’re excited to introduce this week’s Event 360 Teammate Spotlight. Enjoy a glimpse into the personal and professional life of David Koslovsky! Position: Purchasing Coordinator Start Year: 2017 What job did you hold right before you came to work at Event 360? House… Read More

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