About Us
The Perfect Combination of Innovation + Operational Expertise
We’ve spent more than 20 years helping non-profits raise nearly $1 billion. We are the leading Events FOR GOOD® Innovation Company™ in the world and we take pride in our partnerships, our people, and the positive impact we’ve been able to help our clients make in the world.
We are the most experienced team of peer-to-peer fundraising event experts in the nation. Our unparalleled Event Management Specialists know how to plan, promote and run an event that will exceed your goals. From cutting-edge marketing campaigns and fundraising technology to personalized customer service to an agile, adaptable on-event production team, we’ve got you covered.
With a deep bench of accomplished team members and partners working nationwide, we can quickly scale to a wide range of client needs and budgets. We execute all projects, big and small, with the same level of expertise, dedication and passion.
Our Values
Great People. We only hire great people and we empower them to act decisively and boldly to deliver greatness for our clients.
Unmatched Expertise. We know and understand peer-to-peer fundraising and events inside and out. We humbly bring more years of experience and execution to the table than anyone else in the field.
Passion For Good. We want to make the world a better place so we build amazing, cost-conscious, experiential events that transform and fuel the people who want to change the world with us.
Lead with Integrity. We tell the truth, no matter the consequences. We stand up for what’s right without being righteous. We are honest and trustworthy partners for our clients.
Uncompromising Standards. We believe that incredible performance leads to extraordinary results. We show tenacity, grit and perseverance in pursuit of excellence. We get it done.
Catalyst for Change. We are relentless in pursuit of innovation, disruption and the next big thing. We constantly reinvent ourselves and our client’s business to create positive impact in the world.
Our Team
Who exactly are these magical problem solvers, who can bring all of our professionalism to bear in a crisis situation one moment, and have you cracking up hilariously the next? We can clean up nice and shake hands with your big donors, then turn around and get sweaty straightening signage or moving porta-potties.
We’re proud of our ability to sort 100 items into neatly categorized bins in a ropak, excited by the creative use of a zip-tie to secure vinyl, enamored by the patterns of a well-marked route, awed by the creative use of space in staging a ceremony in the round, moved to tears by the photos of loved ones lost that our participants clutch while on the event.
You’ll want us in your corner.
Team Captains
Tim Brockman
As one of our co-founders, Tim Brockman brings more than 20 years in the event operations industry to Event 360 and in addition to leading the team that has planned and executed some of the country’s most successful fundraising events, he has managed events for international performing artists including Phil Collins, AC/DC, Ozzy Osbourne and Genesis. Tim’s skills and experience make him uniquely qualified to provide executive level oversight to the aspects of event fundraising that are critically important, but that live behind the scenes. With his teams, Tim has personally managed the operations, finances, risk management and logistics for hundreds of large-scale events. He has a keen eye for detail and a sixth-sense for quality control. The front end and back end planning and implementation of every project we do must meet his demanding criteria.
Mike Murphy
Mike Murphy draws upon more than 25 years of concert and corporate special events production experience to create spectacularly creative experiences for our Event 360 clients. A co-founder of Event 360, Mike is an Emmy Award-winning professional who has developed brand-building events, product launches and tours worldwide. As the Line Producer and Director of Special Events for a major movie studio, Mike took film premieres to a new level through extravaganzas in the New Orleans Superdome, the Rose Bowl, aboard the U.S.S. John C. Stennis aircraft carrier and numerous other improbable but spectacular film venues. Mike’s other key achievements include the production of a Papal Mass in Denver for 500,000 attendees and tour management and production for Harry Connick, Jr., 10,000 Maniacs and numerous other internationally known touring artists with music.
Leadership Team
Irina Gelfand
Irina puts her extensive legal experience to work for us as an internal adviser on intersecting business and legal issues such as labor and employment, intellectual property, contracts, risk and liability issues.
Patrick Riley
Patrick’s been with Event 360 since the beginning, developing great relationships with our clients. Whether he’s using his project management skills to execute and operate a killer event, or getting his hands dirty at the check-in tent, he always gives it his all.
Jillian Schranz
Jillian has worn many hats at Event 360 in the past 14 years – from fundraising coach to project manager, to event IT support. She knows our work and our team inside and out. In her current role as Director of Business Development, she can perfectly partner our clients with the services they need and ensure our team delivers flawless event experiences that yield happy participants and stellar results. On the event, you may find her making sure our client gets the perfect “Victory Pose” photo at the finish line, or putting the finishing touches on a “Top Fundraiser” perks tent.
The Team
Kristin Aukstik
Kristin has spent over 15 years working the details from small to big, managing behind the scenes for thousands of people on a bike, walk or run when executing an event or making sure our team and participants travel safe and cost-efficiently as our travel manager. And, when you get her out on event, she’s your go to person for special ops and thinking through the scenario with a fresh perspective, and quick, clear actionable plans.
Joann Buckley Collins
Joann’s put the last 17 years into helping our clients communicate effectively with their audience, creating communication strategies, writing the perfect copy and coding web and email content.
Molly Fast
Molly leads the company’s local operations for the Susan G. Komen 3-Day Series and feels privileged to work with our participant-facing (customer service) team. For over 16 years with Event 360, Molly has been fortunate enough to combine her love of people with the ability to make a difference in the work she does focusing on exceeding expectations and delighting participants along the way, whether it’s talking them through a fundraising plan on the phone, or giving them a hug out on the route.
Jake Geiger
In his 16 years with Event 360, Jake has delivered exceptional event experiences from the planning phase all the way through to implementation. Specializing in complex event operations, Jake also works with local sites, jurisdictions, EMS, police and fire to ensure our sites and safety planning are top notch. Currently, Jake oversees planning and operations for the MMRF Team for Cures 5K series in 13 cities across the US, the MMRF Journey Endurance Run/Relay, and the Shatterproof Rise Up Against Addiction 5K in seven cities.
Lindsay Griffin
Lindsay joined Event 360 in 2021 and offers a unique perspective as she came from one of our non-profit client’s events teams. She started with Event 360 in a production role and has since had the pleasure of joining the accounts team, leading the MMRF Team for Cures Walk/Run events. Lindsay works to ensure that the team delivers the event experience according to client expectations, within budget and according to the project plan.
In her free time, you might find Lindsay at her axe throwing league, pretending to be a concert violinist, or traveling around the world as often as possible.
Jennifer Hagan
Jen leads our Susan G. Komen 3-Day project. She oversees all aspects of the project to make sure we are executing on the strategy, budget, timeline and especially client expectations. She brings with her a wealth of knowledge and experience in recruitment, fundraising, project management and non-profit marketing. Doing good in the world is her passion. In her free time you can find her volunteering for her favorite local charities.
Cyrena Hillyard
Cyrena is the Director, Creative Services and has been with Event 360 for 16 years. Her current and past experience covers everything from brand management, program development, participant experience planning, and creative collateral. She oversees our creative team who provides copywriting, design, program management, website build and maintenance, and much more. On an event, you might see her bringing her obsessive detail-oriented skills to bear as a signage manager.
Lisa Matuszewski
Lisa oversees the donations operations for the Susan G. Komen 3-Day. For over 15 years she has worked diligently with our technical team, accounting team, payment vendor, and our customer service team to support the donor experience. She is always looking for ways to optimize operations to continuously improve the fundraising experience for our participants and their donors.
Meredith Parker
Meredith joined Event 360 in 2005 and has worn many hats over the years working in field marketing, donations, volunteers, and production. As the 3-Days’s Event Production Manager, Meredith oversees our team of Event Production Coordinators and Crew and Volunteer Coordinators. Meredith enjoys the strategic planning and passionate volunteer support that are at the heart of every 3-Day event.
Staci Roos
Since 2004, Staci has dedicated herself to making the Susan G. Komen 3-Day the best it can be. While she’s worked with participants in all 3-Day markets, she’s primarily connected with the San Diego 3-Day community. From coordinating with local supporters to offering guidance via phone and email, Staci takes personal pride in helping to create an event experience that is as rewarding and fulfilling as possible for every participant.
René Tamayo
René joined Event 360 19 years ago, bringing five years of prior event experience participating in non-profit events across the country. As Tour Manager, he oversees all aspects of the event series production including staffing, planning and logistics management, and execution of the event series.
Kat Thomas
Kat joined the Event 360 team as a Production Intern 12 years ago and could be considered an event connoisseur through the many roles she’s held since then. Her experience ranges from fields operations, volunteer management, participant acquisition and to production. She has now joined the account team helping to manage projects from start to the nitty gritty details all the way to finish.
Slade Thompson
Slade has been with Event 360 for 17 years and has played a role in planning and executing more than 100 events ranging from a 5K for a few hundred people to multi-day events for thousands of participants.
Matt Tremback
Matt joined Event 360 as an intern 11 years ago. His skills propelled him up the ladder in the Accounting Department to his current position as Controller. Along the way, he gained the knowledge and experience needed to report concise and accurate financial results, including custom reports tailored to each client’s specific needs.