operations Archives - Event 360

An Event for Everyone

With 2016 on the horizon, we are thrilled to share a glimpse into the year ahead. The Susan G. Komen 3-Day® series will kick off in August, but the Komen 3-Day journey begins long before the Opening Ceremony. Check out the 3-Day® and we will see you in one…

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MuckFest MS 2015 recap

In November we produced our final MuckFest® MS event of the 2015 season. This year we saw 33,000 muckers and 2,500 volunteers who helped generate $3 million in fundraising for the National MS Society. MuckFest MS was held in 11 cities around the country from Boston… Read More

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DAV Run to Honor Veterans Recap

Members of the Event 360 team have spent the past two weekends working hard to produce two events in the DAV 5K Run to Honor Veterans series – one in San Diego on November 7th and one in Atlanta on November 14th. This was Event 360’s second year…

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Our Favorite Tech Tools

Written by Erin Van Ness Here at Event 360, we have a crack team of coding ninjas that are somehow able to drop-kick their way into making the impossible possible. But you don’t have to be a sensei to make good use of today’s available technology. Here are some of……

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Is Your Event Emcee Hurting or Helping Your Brand?

We’re proud to work with some of the best vendors and clients in the event business. Today, we’re highlighting our event emcee for MuckFest MS, Al Emerick. Al sets the tone for the event by interacting with participants, recognizing top fundraisers and teams and creating a sense of fun the……

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Time to Count the Assets

Written by Chris Morgan There’s nothing that seems less important and more mundane than accounting department policies on asset tagging and tracking. They’re just little barcoded labels stuck on all the company’s valuables, they really serve no purpose. Or do they? On a purely financial level, it’s important for a……

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SUPPORT Your Sponsors with a Strong Sponsorship Activation Plan

Written by Katie Zupancic You proudly hit “send” on the email containing the signed sponsorship contract you just sold. After giving yourself an internal high-five, you think, now what do I do? Event sponsorship is the product of two major phases, acquisition and activation. Everything up until you and your……

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Event 360 Partner Spotlight: Behind The Scenes Catering and Events

We’re proud to work with some of the best vendors and clients in the event business. Today, we’re highlighting our event catering partner for the Susan G. Komen 3-Day®, Behind the Scenes (BTS) Catering and Events. They consistently deliver high value to our participants, flawlessly coordinate hundreds of logistics details with……

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Making the Most of Feedback – Event Survey Results

Written by Molly Fast Whether doing so through post-event surveys or by asking participants you interact with on event, there are so many opportunities to learn how your participants really feel about their event experience. Receiving feedback is critical to the success of your event, the long-term health of your……

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Building Strong Relationships with your Temporary Staff

Written by Molly Fast Anyone who works in the event space knows your staffing needs fluctuate during your event season. Regardless of if your event season means one event or upwards of 20, you likely need to pull in some extra help. And to make sure you have the right……

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Your Email Campaign Checklist to Avoid Mistakes and Missed Opportunities

Written by Mark Dolce Like it or not and perhaps contradictory to the last tweet from the latest trending social media “propheteer,” email is still the primary tool for communicating with your constituents: everything from simple recruitment messages to sophisticated peer-to-peer fundraising messages. It’s still a special transaction quite distinct……

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Event Customer Service – Say Yes More than No

Written by Rene Tamayo Working harder at creating a more positive event experience for your participants and volunteers is not always easy while in the throes of executing your event. However, going the extra mile to create this positive experience can be well worth the effort. In the heat of……

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Chefs Cycle – Lessons of Launching a New Event

Written by Jillian Schranz Over the past two weeks, our team at Event 360 has had the privilege of supporting bi-coastal events for No Kid Hungry. What started as an organizational vision turned into a brand new event series – Chefs Cycle. A true example of mission in…

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What a Difference a Year Makes

Written by Molly Fast Last year I staffed my first event in a really long time. My rebirth into the world of staffing events happened on the Susan G. Komen Washington, D.C. Race for the Cure in 2014. I felt battered and bruised, exhausted and spent and wondering what…

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Six things to consider when your website goes down

Written by Katie Zupancic As event producers, we know how important your website is to your event. It’s typically the prime vehicle for registration and likely plays a core role in fundraising and donations. In the case that something causes your website to go down, our team put…

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You’ve decided to rebrand your event. Now what?

Written by Erin Kirchhoff It’s an inevitability in the career of a brand manager: you’ll spend hundreds of hours and thousands of dollars to develop, design and create materials for your event, only to rebrand the very next season. So what do you do when the event name, logo and/or……

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A Picture is Worth a Thousand Words on Instagram

Ever wonder what goes on behind the scenes of the events our rockstar team produces? Are you an event person who understands the joys of event life: 4:00 a.m. wake-up calls, tent decorations, enormous amounts of caffeine and the inspirational experiences that take place in honor of your mission? We……

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More Lessons Learned in 2014

On Tuesday we shared lessons learned from four of my Event 360 colleagues. Today I’m sharing one more from David Jordan, our Director of Information Services. What David shared is a lesson learned that, at one point or another, we all find ourselves having to learn. Maybe not directly,…

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When Less is More: Benefits of Capacity Planning Beyond Cost Reduction

First of a two-part series on capacity management. We’ve all learned a lot during these last years of trying economic times. We’ve adjusted expectations, changed tactics and cut costs on a number of fronts to absorb and sidestep the impact of less spending on things that aren’t critical to day-to-day……

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Recent Posts

Leading the Charge for Recovery: Spotlight on Shatterproof

As autumn looms, we’re getting ready for the rush of events, holidays, and celebrations…

The Power of Perfection: Elevating Your P2P Fundraising Events with Small Details

By: Abbie Peterson

In the dynamic realm of peer-to-peer fundraising events, the…

A Balancing Act: Route Marking Tips for the Time-Crunched Event Professional

As an event professional, you know that time is of the essence when it…

Before & After Event Thoughts Part One

By Jesse McDaniel

For most novices, entering the events world can be…

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