How do donors choose charities?

Donors’ rationalities and motivations.  If you’re a fundraiser, it’s something that keeps you up at night. Dr. Beth Breeze, a researcher within the ESRC Centre for Charitable Giving and Philanthropy based at the University of Kent in the UK, has just released a a study of how donors select charitable……

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Don't Let Your Fundraising Plan Distract You

In fundraising, it’s important to set goals — achieve a fundraising target, grow revenue by X% — and lay out the strategies you believe will get you there. A clear strategy that dictates the process for achieving goals can be comforting, but be careful not to let it distract you.…

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Accelerating the Ask

Tom Suddes wants you to stop calling yourself a nonprofit (or a not-for-profit). “Right off the bat you are defining yourself in the negative and limiting what you can accomplish. Define your organization as “for-impact.” Define what you’re for, what your impact and vision are, and the real message you……

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Recent Posts

What we’re grateful for: Overcoming obstacles to find the good

By Mike Murphy 

In the final installment of our gratitude series, we…

What we’re grateful for: The power of support

In the third installment of our gratitude series, we sit down with Bryan, our…

What we’re grateful for: The impact of our events

In the second installment of our gratitude series, Event Production Manager Clare tells us…

From headlamps to hugs, what we’re grateful for at Event 360!

As 2022 winds down, with the holidays quickly approaching and the end of event…

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