Resources to Up Your Event Marketing Savvy

When you’re planning the marketing phase of your event, are you always looking for new tips and tricks to spur your creativity? I am constantly Googling for something to provide that spark, or explain that gut feeling I have about why something is great or needs that little extra step.…

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Creative that converts

By Jessica Kinsella At Event 360 we are all about partnering with our clients to create compelling creative campaigns that deliver results. But before clicking a mouse or painting pixels we start our creative process with identifying a few key points: First establish a goal for the campaign.

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Merchandise 101

Written by Megan Doyle Beyond your basic finisher t-shirt, a full merchandise program can benefit your event by creating more loyalty within your event community, extending your marketing reach and providing a little extra revenue. Your participants are proud to be associated with your event and your organization. Give them……

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Keeping Your Website Relevant for Your Participants

With the vast array of social media sites and technological innovations changing daily, people are getting used to having up-to-date, useful information at their fingertips. Even non-techies are getting comfortable throwing around terms like “user interface” when commenting on how they experience a website. How’s an organization supposed to keep……

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The Wonderful World of Design

We all know that a picture is worth 1000 words. So it should come as no surprise that a strong design concept can speak on behalf of your mission, while generating impact and engaging your audience. Here are five tips to make sure you are making the most of your brand and……

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