Are Your Communication Strategies 2022 Ready?

By Joann Collins A fundraising event is not a fundraising event without fundraisers. You need #1, People to participate and #2, Participants to fundraise. Even the most well-produced, flawless, innovative event cannot achieve those two goals completely on its own. You need to communicate to your audience to spark their……

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Resources to Up Your Event Marketing Savvy

When you’re planning the marketing phase of your event, are you always looking for new tips and tricks to spur your creativity? I am constantly Googling for something to provide that spark, or explain that gut feeling I have about why something is great or needs that little extra step.…

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Happy 18th Birthday, Event 360!

Happy birthday, mighty Event 360! As we approach our 18th birthday on November 27th, we’re excited to take a moment and reflect on this special place that so many have called “home” since its founding in 2002. Not many small businesses reach the “old enough to vote” milestone, and our……

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Throwback Thursday with Event 360

Over the years, we have covered a vast array of topics on our Event 360 Blog, giving our followers the kind of advice that can lead to safer, more successful and efficient events―events that leave your participants feeling happy and fulfilled. In case you’ve missed any of that great content,……

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Automation can be your friend… until it isn’t.

By Joann Buckley Collins These days, almost all of your communications can be automated. Emails, website updates, social media posts. Between autoresponders, social media schedulers, and web and email CMS technologies, you can easily prepare content in advance so that you’re not up at midnight on a Sunday night…

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There’s Really No Such Thing as Downtime

We are excited to introduce a new blog series in which we explore the off-season as an event production company, and ask the question, is there really such a thing as downtime when you produce events? Over the next three weeks, you’ll hear from people in various departments on how……

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What the heck are Hashtags?

By Alyssa Curran and Jim Hennessey Hashtags. People all over the world are now seeing hashtags emblazoned everywhere, on commercials, print materials, clothing, even spoken aloud as part of daily conversation. But what is a hashtag? No, it’s not some new media variation of a hashbrown or the latest way……

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Five Things I Learned from Summer Camp

Written by Jane Kramer It’s raining. Again. Complete with thunder and lightning this time, which means we’re staying inside. The noise generated by hundreds of people crammed into one space is tremendous, made more frantic by the restlessness setting in. All I’m thinking as I watch the buckets pour from……

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10 Tips for Rocking Your Event Social Media

Written by Alyssa Curran and Katie Zupancic The events industry is all about moments. Unique, shared experiences between participants, volunteers, staff members, and spectators are what will make your event hit #1 on the charts, and why participants want to return year after year. These moments build loyalty, and…

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Making the Most of Feedback – Event Survey Results

Written by Molly Fast Whether doing so through post-event surveys or by asking participants you interact with on event, there are so many opportunities to learn how your participants really feel about their event experience. Receiving feedback is critical to the success of your event, the long-term health of your……

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Recent Posts

Shatterproof Event Series Recap

By Jake Geiger

After much anticipation, this past fall we were finally back out…

What we’re grateful for: Overcoming obstacles to find the good

By Mike Murphy 

In the final installment of our gratitude series, we…

What we’re grateful for: The power of support

In the third installment of our gratitude series, we sit down with Bryan, our…

What we’re grateful for: The impact of our events

In the second installment of our gratitude series, Event Production Manager Clare tells us…

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